Telephone Tracking enables you to monitor calls out of your site and know exactly what marketing activity brought them there; whether it was from a different site, Google or your paid search campaign.
So no longer will you need to guess how your caller has found you.
Telephone monitoring is an essential tool for any business that spends money on advertisements across multiple stations. Clients with AdWords have an inborn need to monitor the calls that relate to their keywords, to be able to understand which keywords provide call conversions. call tracking service With no visibility of call conversions, it’s not really possible to figure out if your investment in the keywords in your portfolio is providing value or not. Is just monitoring AdWords call conversions ?
Most customers are searching to monitor not only PPC, but also SEO, Screen, Affiliates, Social Media as well as Offline campaigns such as TV, Direct Mail, Radio, Print media & trade show traffic and of course Bing PPC traffic. This is where the power of a 3rd generation phone monitoring system such as Call Conversions Tracking comes in, as it allows you to see your ROI for each of these very important channels not just Google PPC. This is essential actionable data letting you optimise the efficacy of all your marketing and advertising channels, key to the success of any business.